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Smart Marketing

A comprehensive solution to create awareness of
your app, driving adoption & strengthening your brand


A robust and interactive guide. Get access to training materials, detailed marketing schedules, best practices and easily customizable templates that enable you to successfully market your app. SmartMarketing also teaches branch staff how to initiate conversations about your banking app and encourage usage.

Learn how to market across various channels. When, where, how?

There are three main goals of SmartMarketing:


Communicate product
& train staff


Introduce mobile banking to existing
& potential customers, strengthen relationships
& improve retention


Utilize various marketing channels to reach people in their preferred comfort zones

Access Our SmartMarketing Toolkit

Fill out the form below to gain access our SmartMarketing tools and resources.

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Consumers increasingly rely on technology to make their lives  easier. Enabled by mobile, people manage their finances differently these days, and their time. Let us help you help them!

Cost of transacting in mobile channels is significantly lower than in the branch
Saves you time and money from having to create various marketing materials in-house or through an ad agency

Always on Tap

When you’re signed up for our marketing support program you’ll have round-the-clock access to the following:


Training guides


Best practices




Marketing schedules


Industry insights


In-app ads


Social media posts


Conversational scripts


Customizable marketing templates

Channels and Platforms Supported

Whether you are launching a brand new app for the first time or focusing on specific features to promote as individual campaigns, we have a solution. You’re equipped with step-by-step marketing schedules to help you reach consumers in their preferred comfort zones.


Email/ Direct Mail


Website/ Landing Page


Social Media






Public Relations/ Advertising

Register for Our SmartMarketing Toolkit